Our Team

Strength of design finds its origin in the strength of thinking and this is where you can rely on our team’s ability to strategize the entire design process based on thorough understanding of your business goals.

Our research and design team consists of experienced qualitative market researchers, usability analysts and user interface designers. Besides the knowledge and expertise in usability domain, our distinct advantage rests with qualitative market research, a domain that actually forms the operating ground for usability led user interface design. Information architects and User-Centered Designers working with Pure IT have an extensive experience in interactive designing.

Trained at best design practices for web and applications, the team has worked for Indian, US and UK markets and possesses experience working on web, mobile, kiosks, intranet and IVR based interfaces.